Living Marketing

Jennifer Woollford: Leaning Out to Lean In (Part 1)

December 09, 2020 David Ko
Living Marketing
Jennifer Woollford: Leaning Out to Lean In (Part 1)
Show Notes Chapter Markers

Jennifer Woollford was global brand director with Mars, Inc. before she moved to Hong Kong from the UK three years ago with her husband Stuart and two children. Rather than continuing her rise at the global food giant in an Asia role, she chose a different path. Today Jennifer is the founder and director of NEON Leaders, a collective of strategic marketing leaders sort of like a brain trust for hire, augmenting and extending the capabilities of marketing teams across Asia. 

What made her decide to walk away from a high-flying career to blaze a new trail on the other side of the world? Join me as I talk with Jennifer on her journey from London to Hong Kong, her thoughts on balancing career and family, and what it means to "lean out."  

Leaving London
Rejecting outdated notions of husband and wife roles
Finding a new path in Hong Kong
The two-hour lunch break
Can face time be replaced post-COVID
Zoom etiquette: West vs. East
Wage gap between genders