As VP of Brand Marketing and Communications at The Peninsula Hotels Group, Carson brings decades of luxury marketing experience with such iconic brands as De Beers, Harry Winston, and Tiffany & Co. to his new role in hospitality. His career has gone through several transitions, from agency to in-house, from New York to Hong Kong, and from jewellery to hospitality. How has he managed the change with every move? What were the frustrations his unconventional family experienced? We also talked about his observations of how luxury marketing differs between the US and Asia, the rewards of marketing luxury versus FMCG, and of course, what he wishes he could tell his younger self.