Living Marketing
David Ko has been in the Asia marketing scene for over 30 years, currently working at global agency Ruder Finn managing their digital and branding arm, RFI Asia. Says David, "The thing I love most about people in my tribe is their deep understanding of how branding and communication works, how perceptions are shaped, and their well-honed BS-meter." Conversations with guests can cover any number of topics, but always originate from the distinct perspective of a marketer, or someone for whom marketing is a huge part of life.
Living Marketing
Julie Purser: Living Out Loud
Julie Purser, Marriott International's VP of Marketing for Loyalty & Partnership in Asia Pacific, is articulate, outspoken, a ton of fun to talk to, and someone whose adventurous spirit I admire so much. She came to Hong Kong seven years ago with her husband and 18-month daughter, and has never looked back. Julie talks about the pros and cons of making friends in a cosmopolitan city where expats come and go, the stresses and rewards for a marriage when making such a dramatic move, and even shares her approach to parenting. Joining Marriott in the middle of a pandemic has been challenging, but not for reasons we may expect, so it's been illuminating to hear Julie explain the hardest part of the experience.